press the red button above the number 3 you may need to hold it down for about 3 seconds.

Press the red button to the left of the circular buttons and hold it down until the phone turns on. If it doesn't turn on, your phone may be broken.

That phone is amazing! IT is so cheal and simple yet so durable and loud and clear. On generally any cell phone it is usally the red end call button that you have to hold to turn the phone on it has this sign much like on your computer that looks exactly like your power button