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Smarter.com Integrates Thousands of Video Reviews from Expotv.com

ExpoTV Videopinion Product Reviews Enhance Consumer Shopping Experience on Leading Comparison Shopping Site Smarter.com

NEW YORK CITY – February 08, 2007 – Smarter.com (www.Smarter.com), a leading international comparison shopping search engine, and ExpoTV (www.ExpoTV.com), the largest provider of video product reviews online and on television, today announced the integration of thousands of ExpoTV’s consumer-generated video product reviews throughout the Smarter.com website. The Video Reviews will be available for consumers to view for free on Smarter.com while researching products in categories such as Consumer Electronics, Computers, Photography, Software, and Video Games.

“By partnering with ExpoTV’s video community, Smarter.com becomes the first comparison shopping engine to offer consumers the ability to watch thousands of Video Reviews as part of their product research,” said Paul Willmes, Product Evangelist at Smarter.com. “Adding ExpoTV’s authentic, pre-screened Video Reviews is an exciting and unique expansion of our goal to help consumers make smarter buying decisions.”

Smarter.com is initially offering ExpoTV’s high quality Video Reviews in five of their most popular categories. Consumers can easily access Video Reviews on the Smarter.com site by clicking a “Play Video” button on product detail pages and search results pages, or by browsing through Video Reviews on product listing pages. Smarter.com users will also be able to contribute to ExpoTV’s Videopinion review service through links to ExpoTV.com from the Smarter.com website.

Smarter.com Examples:

“Millions of Smarter.com consumers will now be able to see products in action and hear from real consumers about their personal product experiences,” said Daphne Kwon, CEO of Expo Communications. “ExpoTV’s turn-key syndication process allowed Smarter.com to seamlessly integrate our highly-targeted Videopinion product reviews for thousands of products at launch. The video catalog will constantly be refreshed and expanded by ExpoTV’s army of smart, focused consumer creators.”

ExpoTV is an online and television destination providing a national platform for consumers to voice their opinion and create their own social shopping network. ExpoTV’s expanding library of consumer-generated video product reviews provide a highly targeted, unique source of consumer content for shoppers looking to make an informed purchasing decision.

About Expo Communications
Expo Communications is the first video destination featuring product information contributed by consumers, experts and manufacturers. The social shopping network is available in over 20 million television homes through partnerships with top cable operators including Comcast, Time Warner and Charter, as well as on broadband at www.ExpoTV.com. ExpoTV also powers the consumer video library through syndication deals with portals such as Yahoo!, AOL, Google, YouTube and commerce sites such as Smarter.com. ExpoTV provides a smart, trusted environment for viewers, offers advertisers an opportunity to connect with a highly targeted consumer, and provides a turnkey commerce destination for distributors.

About MeziMedia MeziMedia, Inc. has the fastest growing comparison shopping network online according to the November 2006 comScore Media Metrix report. Their flagship Smarter.com helps consumers find the right products, save money and have the best online shopping experience possible. Recent innovations include Smarter Visual Search, Smarter SMS and the aggregation of over one million product ratings and reviews. Smarter.com provides retailers with millions of qualified leads each month and partners with quality search results. MeziMedia offers comparison shopping in the US, Japan, China and Korea. The company also operates free-to-use online coupon sites, cash back rebate sites and meta search engines. MeziMedia currently has more than 150 employees between its offices in Los Angeles, Shanghai and Tokyo. More information is available on Smarter.com comparison shopping at: http://www.smarter.com and the MeziMedia corporate website at: http://www.mezimedia.com.